Now Open: Fleet Feet Lakeland, Brandon & Flatwoods

We have some exciting news! After 16 years of incredible service and innovation across three different stores, FITniche is joining the Fleet Feet family.

FITniche grew into a respected fixture in the Florida running scene by providing top-notch service and building an outstanding community of runners, walkers and athletes of all kinds. Their hard work even earned national attention—FITniche was twice named one of the top four running stores in America.

Now, we’re excited to be working together to continue FITniche’s mission of helping runners and walkers reach their goals.

So, welcome to Fleet Feet! We will be open on October 1 to provide expert advice and premium running gear that helps you run your first mile or your next marathon.

Visit us at one of our three locations in Lakeland, Brandon or Flatwoods. We look forward to seeing you!

Lakeland:
1523 Town Center Drive
Lakeland, FL 33803
863-619-5390
M-S: 10am - 7pm
Su: 12pm - 5pm

Brandon:
1934 E Bloomingdale Ave.
Valrico, FL 33596
813-381-4438
M-S: 10am - 7pm
Su: 12pm - 5pm

Flatwoods:
8604 Hunters Village Rd.
Tampa, FL 33647
813-428-6945
M-S: 10am - 7pm
Su: 12pm - 5pm

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