CURRENT POSITIONS AVAILABLE: 

FIT SPECIALIST - Part Time and Full Time Sales Associate

DIRECTOR OF MARKETING

Run Down: 

This position will focus on reaching the Greater Annapolis community and surrounding fitness communities while driving customers into the store to reach sales goals. This position will be measured on sales growth, customer count and tickets, your ability to connect to the community, and keeping the Fleet Feet brand relevant in the market. Within the scope of this position, contribute to the company’s overall position as the leader in franchising locally owned and operated running stores that build thriving running communities. 

Key Essentials:

• Marketing background and experience 
• An energetic, outgoing personality with a positive attitude
• Great public speaking skills
• A creative mind and general enthusiasm for fitness
• Desire to work in a fast paced, dynamic business
• Great decision making skills
• Great communications skills
• Time management & prioritization skills
• Ability to work under pressure of deadlines
• Computer skills (i.e.: Office, Photoshop, Illustrator, video editing, web editing)

Qualifiers:

• Work to develop, maintain and implement marketing and outreach strategies to drive and meet store sales goals.
• Manage all aspects of marketing and outreach: Digital, Medical, Corporate, Community Relations, Races/Events, In-Store Marketing Support and Training Programs.
• Provide monthly and or weekly marketing calendars to team members to ensure all events are forecasted and staffed (Digital, Medical, Corporate, Community Relations, Races/Events, In-Store Marketing Support and Training Programs).
• Work in conjunction with other key staff to guarantee marketing materials are relevant, especially for Digital Marketing.
• Establish and build strong rapport with vendors and industry staff; discover and implement vendor supplied marketing opportunities.
• Ensure Fleet Feet has a positive image in the community and corporate workplaces.
• Other duties as required and directed by Fleet Feet Annapolis to ensure the continued success of the Fleet Feet brand. These may, on occasion, be unrelated to the position described here.

• Cover all aspects of digital marketing and outreach: Medical, Corporate, Community Relations, Races/Events, In-Store Marketing Support and Training Programs.
• Create E-Newsletter content, ensuring assets are relevant to brand initiatives, events, etc.
• Ensure Fleet Feet has a positive image on all digital platforms; including but not limited to: Facebook, Instagram, Twitter, E-Newsletters and Website.
• Work directly with key staff to provide relevant images, stories and content for all online platforms.

• Work to develop and maintain public relation strategies to drive and meet store sales goals.
• Build relationships with local news media (print and digital) and develop/pitch stories to keep Fleet Feet relevant in the news.
• Create and issue press releases and arrange public appearances.
• Maintain relationships with local running clubs such as Annapolis, Striders, Team RWB, and Kent Island Running Group.

Candidate should be organized, creative, outgoing and self-motivated. Must be able to work directly with managers and sales team to drive growth and community involvement. Must be competent with digital marketing and various social media platforms. This is primarily a 20-30 hour per week, Mon-Fri position. On rare occasions weekends may be required. Once established in a routine, some work-from-home opportunities could be offered. Must be passionate about Fleet Feet Sports and living a healthy and active lifestyle.

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If you are interested in any of the above positions, please complete our employment application and forward it with a resume to scott@fleetfeetannapolis.com.