Dark Matter Coffee was recently named the best coffee roaster in Chicago by Chicago Reader. Dark Matter Coffee prides themselves on creating coffee blends rooted in sustainability and fair business practices. Coffee drinkers can shop for unique blends online or visit one of their eight locations across Chicago.
Fleet Feet Chicago and Diadora partnered with Dark Matter Coffee to create a special espresso blend called Rituale, Italian for “ritual”.
“Rituale is named after the fact that running and coffee go hand-in-hand for a lot of people and many runners start their coffee before they do anything else in the morning. It's their ritual,” says Max Coatney, Fleet Feet Chicago’s Digital Media Manager.
Starting August 21, Fleet Feet Chicago will give away a bag of Rituale to every customer who purchases a pair of Diadora shoes while supplies last. Anyone who tries on a pair of Diadora shoes at the store will be entered into a raffle to win a bag.
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